Monday, June 12, 2017

Important Principles in Graphic Design

http://www.printwand.com/blog/basic-alignment-principles-in-graphic-design-with-examples

Review basic alignment and make sure you are making a decision about which of the four types of alignment you are using to line up text and other elements (like pictures!)

https://www.smartdraw.com/brochure/basic-design-principles-flyers.htm

Review this to remember some basic principles of design when creating your brochure.

  • Group related elements
  • Align elements
  • Consistency and visual unity
  • Contrast and emphasis
  • White space

Brochure evaluation will be based on you paying attention to and applying these principles.

Are related elements grouped together?
Have you paid attention to alignment?
Do you have consistency and visual unity (repeated elements, like graphics, colours and fonts - same size/font for headlines/subheadlines/body text)
Are you making an effort to create CONTRAST and EMPHASIS?
Do you have a reasonable amount of white space? No white space is simply not enough!!!!


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